NOL

As a Brand Design Intern on NOL’s Global Marketing Team, I worked across digital and design strategy to help strengthen the visual consistency of the company’s global identity. I audited branding assets and affiliate websites—like Interpark and Dalliance—to flag inconsistencies and suggest refinements that better aligned with NOL’s evolving design system.

One of the highlights of my internship was contributing to the 2025 Summer Fiesta campaign, one of NOL’s largest seasonal initiatives. I collaborated with the Product Marketing and Design Strategy teams to adapt key visuals across digital, print, and in-app placements for audiences across Korea and Southeast Asia. I also supported go-to-market projects by turning messaging guidelines into cohesive visual formats for B2B use.

This experience taught me how to think systematically about design at scale—how every icon, layout, and element contributes to a brand’s integrity across teams, platforms, and countries.

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